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August 13, 2007

Voluntary accountability

ACTA has long argued that higher education needs to be accountable to the public. As college costs skyrocket, parents, students, and taxpayers all deserve to have solid information about where their dollars are going--and about whether students are getting educations that are worth what they are paying. ACTA has also long argued that the ideal accountability mechanism is one that emerges from inside colleges and universities themselves. By voluntarily implementing reporting measures that publicize information about educational quality, colleges and universities can strike an ideal a balance between institutional autonomy and accountability.

Now, in the wake of last year's report from the Commission on the Future of Higher Education, state schools are doing just that. The Wall Street Journal's David Wessel has the details:

The National Association of State Universities and Land-Grant Colleges (big research universities) and the American Association of State Colleges and Universities (the rest of them) -- are about to take a significant step. ...

The state schools are designing a template for college Web sites that, for those that opt to use it, shows in standard format: (1) details about admission rates, costs and graduation rates to make comparisons simple; (2) results from surveys of students designed to measure satisfaction and engagement, and (3) results of tests given to a representative sample of students to gauge not how smart they were when they arrived, but how much they learned about writing, analysis and problem-solving between freshman and senior years.

The last one is the biggie. Participating schools will use one of three tests to gauge the performance of students with similar entering SAT scores at tasks that any college grad ought to be able to handle. One test, the Collegiate Learning Assessment, gives students some circumstance and a variety of information about it, and asks for short essays (no multiple choice) on solving a problem or analyzing a scenario. Under the state schools' proposed grading scale, 70% of the schools will report that students did "as expected," given their SATs. An additional 15% will report they did better or much better than expected, and 15% will report students did worse or much worse than expected.

The proposed measures are being welcomed by higher ed officials across the board. Charles Miller, who led the Spellings Commission, says, "They're focused on the right thing, doing it the right way." Dan Fogel, president of the University of Vermont, greets the new measures as a means of meeting higher ed's "profound ethical obligation to ensure that our students learn most things that we are trying to teach them." Former Harvard University president Lawrence Summers calls the measures "a counterweight to what is otherwise the overwhelming tendency for universities to be accountable only to their faculties," adding that "Unless you have some way of noticing when you are doing a better job of educating, you're not likely to do a better job of educating."

There are some hurdles--as Wessel notes, it will be a challenge to devise a test that coordinates meaningfully with the sheer diversity of our colleges and universities. And, as Bryan O'Keeffe of the Center for College Affordability and Productivity observes, objective data may not emerge from a model that relies on voluntary self-reporting.

Still, the NASULGC and the AASCU have taken a remarkable and important step forward. The measures they are contemplating respond admirably to a growing consensus--spearheaded by groups such as ACTA--that colleges and universities should be providing more information about learning outcomes. As University of Maryland chancellor William Kirwan puts it, "I don’t think this would have occurred without external pressure for greater transparency and accountability."

Posted by acta online at August 13, 2007 10:35 AM

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I am very interested in the issue of accountability of colleges and universities and recently published the following piece with the Pope Center:

http://www.popecenter.org/clarion_call/article.html?id=1879

Clarion Call
Lift the Veil Off the Finances of Colleges and Universities
Two Senators want to increase transparency in reporting

By Robert A. Blumenthal
August 08, 2007

Editor?s Note: Guest writer Robert A. Blumenthal is Professor of Mathematics at Oglethrope University in Atlanta. He expresses his views here on the problem of making college and university financial reports more detailed and transparent to the public.


Two leading members of the Senate Finance Committee, Sen. Max Baucus (D-Mont.) and Sen. Charles Grassley (R-Iowa), are trying to increase transparency in the financial reporting by nonprofit organizations. Many of the reforms the senators propose ? outlined in a May 29 letter to Treasury Secretary Hank Paulsen -- would have a profound effect upon the kind of financial information that colleges and universities are required to disclose to the public.

Colleges and universities are required to file Form 990 annually with the IRS (available to the public through GuideStar). Baucus and Grassley propose a major overhaul of Form 990. They contend that the current form does not adequately encompass information regarding large, complex nonprofits such as universities. They call for more detailed reporting tailored to the specifics of these institutions and for making their financial reporting more transparent.

A major area of concern for the senators is endowments. They want nonprofit institutions to answer the following questions:
? What is the size of the endowment of the institution, and what definition of endowment is being used to arrive at the figure being reported?

? What is the amount and percentage of the endowment being spent?

? What are endowment funds being spent on?

? What endowment funds are earmarked for specific purposes and what are those purposes?

? How are endowment funds being invested?

? What are the costs of the management of the endowment?

The current Form 990 provides very little insight into these questions, and the situation is made all the more opaque by the fact that there isn?t even a uniform definition of ?endowment.?

In addition to expanding the scope of the information reported on Form 990, Baucus and Grassley want to ensure that the form is filed and made available to the public in a timely fashion. They point out that extensions for filing are routine and that considerable time passes before the document is actually available.

The senators are to be commended for their efforts to bring about greater openness with regard to nonprofits, and the reforms they propose will increase transparency in the financial operations of colleges and universities. I believe, however, that their reforms do not go far enough. In their letter outlining the reforms to Treasury Secretary Henry Paulson, the senators say that it is time to ?open the blinds.? While a step in the right direction, their proposals would still leave the blinds partially closed, excluding much important light from the eyes of the public.

We should require from colleges and universities -- institutions which enjoy tax-exempt status and which are supported by tax dollars in a myriad of ways -- the same level of transparency with regard to financial matters that we require from public companies, a point made by the two senators. Publicly traded companies are required to disclose their audited financial statements, together with the auditor?s notes to those statements. In order to be eligible for federal student aid funds, colleges and universities are required to produce and file a set of audited financial statements with the Department of Education annually. But, unlike the financial statements that publicly traded companies must file, there is no requirement that the financials of a college or university be made public.

All the public gets to see is the Form 990, a very poor substitute. The balance sheet and income statement portions of that form are sketchy at best and are not presented in standard accounting format. Moreover, the 990 includes neither a cash flow statement nor the auditor?s notes. In order to guarantee the same level of transparency that currently exists with regard to public companies, Form 990 should be modified to require that a college or university include its audited financial statements, complete with the auditor?s notes accompanying them.

Moreover, Form 990 should be made available to the public as soon as possible. Currently, it is not unusual for a college or university to post its Form 990 more than a year after the end of the relevant fiscal year. Public companies are required to furnish financial information in a timely manner. Colleges and universities should do so as well. These institutions should be required to annually furnish the necessary financial information within two months of the end of their fiscal year. Extended delay in providing information is not compatible with transparency.

The senators? call for a uniform definition of endowment is also crucial . For colleges and universities, the term ?endowment? can mean whatever the school?s governing board wants it to mean. Institutions are free to decide which of their assets to count as endowment and are free to change this determination whenever they choose. In some cases, ?endowment? refers only to invested funds which generate income but whose principal cannot be spent. In other cases, it also includes funds designated by the board as ?funds functioning as endowment? or ?quasi-endowment funds.? These are funds labeled by the governing board as endowment, but which may be spent at any time at the discretion of the board. Thus, not only is there no consistency from one institution to the next, but there is also no guarantee of consistency within a single institution from one year to the next.

As long as the concept of endowment remains fuzzy, it will be impossible for the public to evaluate the effectiveness of any nonprofit entity. We need to have a clear definition.

The tax-exempt status enjoyed by colleges and universities is a privilege that should carry certain responsibilities with it. Among those responsibilities should be the requirement to provide, in a timely fashion and on a regular basis, a transparent picture of the financial position and operations of the institution. With that information, parents, donors, and public officials will be better able to evaluate the school?s activities.


Posted by: Robert Blumenthal at August 28, 2007 11:28 AM

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